Most of the time I get the same question: So what do you do?
It’s always an honest question with a questionable but well-meaning look. And to that question I answer: ‘what do I not do?’
In the past, I have tried to narrow it down for all sorts of reason: good SEO practice, consistency…but it’s hard to put a label on it.
I guess on one hand I am a digital designer while on the other a creative director.
I’ve worked with a lot of different businesses on various projects: web design, email campaigns, social media management, events, logo design, branding, product design, marketing plans and strategy. With every project there was always a driving creative vision that I had in mind.
This winter, RDH is starting to create seasonal creative concepts (or themes if you will) that will be utilized on Instagram & this portfolio website.
This month, the theme is American Frontier. Warm tones, cool landscapes and the desolate midwest. I will be creating materials and using photos that reflect just that.
I will update this post regularly as new material is added!
Why are creative concepts and themes important for marketing? Read RDH’s view on this subject.